Metavid

Video archive of the US Congress

House Proceeding 12-15-09 on Dec 15th, 2009 :: 0:24:45 to 0:29:15
Total video length: 3 hours 43 minutes Stream Tools: Stream Overview | Edit Time

Note: MetaVid video transcripts may contain inaccuracies, help us build a more perfect archive

Download OptionsEmbed Video

Views:247 Duration: 0:04:30 Discussion

Previous speech: Next speech:

Cliff Stearns

0:24:42 to 0:25:06( Edit History Discussion )

Cliff Stearns: it is my pliverage to encourage a-- privilege to encourage approval of the house of the calm act, and i reserve the balance of my time. the speaker pro tempore: the gentleman reserves. the gentleman from florida. >> mr. speaker, i yield myself such time as i may consume. the speaker pro tempore: the gentleman is recognized. mr. stearns: this bill, h.r. 1804, the commercial advertisement loudness

Cliff Stearns

0:24:45 to 0:29:15( Edit History Discussion )
Speech By: Cliff Stearns

Cliff Stearns

0:25:10 to 0:25:31( Edit History Discussion )

Cliff Stearns: act, is a bill its time has come. this is a perfect opportunity for industry to this. but they did not take care of this for some 60 years. the bill would require the federal communications commission to issue regulations based on industry standards for loud commercial adversements within one year of enactment. the regulation would take effect one year after adopted

Cliff Stearns

0:25:32 to 0:25:52( Edit History Discussion )

Cliff Stearns: by the f.c.c. now, according to testimony at a june energy and commerce hearing, consumer complaints about loud commercials have been streaming, streaming into the f.c. as far back to 1960. and among the most common

Cliff Stearns

0:25:53 to 0:26:13( Edit History Discussion )

Cliff Stearns: complaints. complaints continue to come into the f.c.c. today. in fact, in the 25 quarterly reports in consumer complaints that have been released since 2002, 21 have listed complaints about the, quote, abrupt changes in volume during transition from regular programming to commercials, end quote.

Cliff Stearns

0:26:14 to 0:26:34( Edit History Discussion )

Cliff Stearns: as among the top -- the top consumer grievances regarding radio and television broadcasting. as we can tell, this issue is a top issue for our consumers. now, this issue is a little bit more complex than it appears. many different enties are responsible for producing and

Cliff Stearns

0:26:35 to 0:26:55( Edit History Discussion )

Cliff Stearns: distributing the content that consumers he and see in their living rooms. each element may be recorded provided a different respective volume level. moreover, shows and movies have a dynamic sound range to cover to a huge explosion. commercials, meanwhile, tend to

Cliff Stearns

0:26:56 to 0:27:17( Edit History Discussion )

Cliff Stearns: have a narrosound range. volume levels are typically set for the programming which can simply throw off the volume levels for the commercial. but as i pointed out earlier, now we have a solution in place because the transition to digital has made that possle. two years ago, the advanced television systems committee

Cliff Stearns

0:27:18 to 0:27:38( Edit History Discussion )

Cliff Stearns: established a subgroup on digital television loudness. now, as this subgroup, consisting of leaders on auto and technology who participated together from all the major production companies and postproduction, manufacturing and education, all these very

Cliff Stearns

0:27:39 to 0:28:00( Edit History Discussion )

Cliff Stearns: brig, talented, highly technical people got together into this subgroup. they established a way to solve the problem. and since it was established, these audio-technology experts have fought this consensus on a recommended pract should be employed across the tv industry to deal with the

Cliff Stearns

0:28:01 to 0:28:21( Edit History Discussion )

Cliff Stearns: complaints that the consumers have made for almost 50 y i trust the collective rizz dom of these technical -- wisdom of these technical experts and craft a solution to thtv loudness issue. about this. there are going to be some small cable companies,

Cliff Stearns

0:28:22 to 0:28:42( Edit History Discussion )

Cliff Stearns: broadcasters are going to have difficult time complying with this. rember now, after one year the f.c. is goi to take this directive that the advanced television system established and is going to make it industrywide. now, some are going to complain

Cliff Stearns

0:28:43 to 0:29:03( Edit History Discussion )

Cliff Stearns: that they can't afford to implement it. there i for some of those small companies. and if they can't make it there is another extension. so, now we have the majority of the indu but we have set aside within the bill a safety hardship in which they just demonstrate they can't do it for financial

Cliff Stearns

0:29:04 to 0:29:16( Edit History Discussion )

Cliff Stearns: reasons. and they'll be left to have another year to meet the standards. so in a sense, mr. chairman, i think we have a solution t problem that has been one of

Personal tools

MetaVid is a non-profit project of UC Santa Cruz and the Sunlight Foundation. Learn more About MetaVid

The C-SPAN logo and other servicemarks that may be found in video content are the property of their respective trademark holders. None of these trademark holders are affiliated with Metavid